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Microsoft

Domain Bias in Web Search: a

Comprehensive Study

This paper uncovers a new phenomenon in web search that Microsoft calls domain bias — a user’s
propensity to believe that a page is more relevant just because it comes from a particular domain.

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Search Engine Journal

How to Choose a Domain Name That Will Stand the Test of Time

Choosing the right domain name could be one of the most important decisions you make for your business.
It sounds straightforward, but here are some things you should take into consideration when choosing a domain
name.

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Business Insider

Why $10,000 For a Domain

Name is Still Cheap

Domain names are now an integral part of any business. Whether the use is primarily for email, a company
website, or part of a marketing campaign, anyone starting a business must secure a domain name.

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Forbes

Exact Match Domains: How to Price These High-Value Assets

Exact match domain names haven’t gone the way of the wind. Thousands of new extensions are being made
available, but none with ever hold as much authority as the original dot-com extension.

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